No Hook, No Problem! Puyallup-native Lanté Spits Scathing Bars in His Video "Feel Me"

In this day and age, it seems as if every rapper on the come up is trying to capitalize off the same aesthetic visually and sonically. You know what I’m talking about, the dyed-hair, knockoff “clout goggles”, and all the fake deep tweeting about their (most likely fictional) drug use while also bragging about how “emotionally unavailable” they are. Then, you listen to their music and it has a banging beat that is trying to mimic either Metro Boomin’ or K-Swisha’s sound. Don’t forget their voice is indistinguishable from the rest, thanks to excessive auto-tune use and the smothering of any type of originality in their vocals.

While this sounds oddly specific, I feel like this is almost every new Soundcloud rapper I see getting loads of plays and being featured on Complex and other “hype” publications. I’m not saying that these guys aren’t hip-hop or even that their music isn’t enjoyable because it definitely is. It’s just that there is a time and a place for it.

I’m just over every new cat being pushed into the public spotlight sounding and looking the same. If you’re like me and ready for some new talent to come along and provide some much-needed relief from the saturated market that is the Lil Uzi descendants, look no further than Puyallup lyricist Lanté 93. His visuals for his song “Feel Me” provide an excellent introduction to his classic style!

Lanté – “Feel Me”

“Feel Me” is the lead song off of Lanté’s latest project Restore The Feelin’ and acts as a thesis to his musical offerings up until this point. Opting to avoid the trendy subject matter of Xanax, lean, and “f’n your b*tch”, Lanté 93 discusses trying to make the jump from an average Joe to a star, actually putting heart into his writing, and police brutality among other social issues. The production isn’t what we’ve been subjected to hearing all the time either, as it incorporates a soulful sample that takes the lead with the drums and kicks coming in to support the rhythm, not steal the show.

Fans of Curren$y and J.Cole would really appreciate the beat and tone of the record.

Overall, this is a classic-sounding hip-hop record with good bounce and introspective lyrics, something that is getting harder and harder to find from up-and-coming rappers nowadays. As he says in the intro, “Some songs don’t need no hook” and when you’re ACTUALLY spitting bars like Lanté, he proves that in 2017, it’s still possible to make an enjoyable hip-hop record without a repetitive chorus and three different autotune plug-ins. It’s important we don’t forget the roots of hip-hop, primarily lyricism, as the culture continues to promote all these fun, sing-songy rap records. So be sure to check out and show love to this artist, who is doing a great job staying true to himself and to hip-hop.

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