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Little Rock, Arkansas is making a lot of noise right now in hip-hop with the new single “Boss,” from their favorite son, Lo Thraxx. This is the lead single off of his forthcoming new project titled, Poundcloud, which is set  to release at the top of 2018 in January. Campaigning the new album, Lo Thraxx shows the world a side of Little Rock that you couldn’t imagine in his brand new video for the single.

Produced by J Kingsbury and directed by Fresco Grey, the video is a capsule of Lo’s reputation in his Arkansas city. Riding around in Jeeps, moving pounds, and showcasing that his lyrics are as authentic as the stainless steel he totes.

Lo Thraxx – Boss

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