tons talk ep 4 Christina Gillespie and Jill Gates

Christina Gillespie and Jill Gates Talk Building Connections In The Cannabis Industry

In Tons Talk episode four, cannabis industry marketers Christina Gillespie and Jill Gates joined Anthony Alegrete of 40 Tons Brand to discuss the importance of bridging the gap between brand marketing and sales. With over 10 years of experience in their respective fields and nine years of focus in the cannabis industry, Chrissy and Jill have built a strong foundation of knowledge and connections to successfully launch, grow, and scale any brand.

Importance of Education and Transparency in Cannabis

Chrissy is the Sales and Marketing Manager at HERBL Solutions. She has dedicated the last decade to learning about the cannabis plant and how to maximize profits. As a Michigan State University alumna from Detroit, MI, she is on a mission to normalize cannabis consumption and incubate businesses and brands that create opportunities and give back to the community.

Jill, a brand and marketing specialist, is responsible for activating and growing brands’ presence throughout Southern California. With a background in education from Michigan State University, she recognizes the importance of debunking myths about cannabis through facts and continued learning.

Throughout the episode, Chrissy and Jill emphasized the importance of education and transparency in the cannabis industry. They discussed the challenges of navigating regulations and the ever-changing landscape of the market but also highlighted the opportunities for growth and innovation in the industry.

Key Takeaways

One key takeaway from the episode was the importance of building relationships in the industry. Chrissy and Jill stressed the need for collaboration and networking to succeed in the cannabis industry. They also emphasized the value of finding a balance between authenticity and profitability and the importance of building a brand that truly resonates with consumers.

Tons Talk episode four provides valuable insights into the cannabis industry from two experienced marketers. Chrissy and Jill’s expertise and passion for the industry were evident throughout the episode, and their advice on building relationships, education, and transparency should be valuable to anyone looking to succeed in the cannabis industry.

Tons Talk Episode 4:

Christina Gillespie & Jill Gates

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