“Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis” Patagonia’s Mission Statement
Trump’s challenge of the Bears Ears and the Grand Staircase-Escalante National Monuments could set a precedent on how all monuments protected under the Antiquities Act are handled, which amounts to about 68 percent of our nation’s total protected land, WestWise reports.
Public land has an important role in America’s economy. Outdoor recreation is responsible for over seven million jobs and creates $887 billion in consumer spending, per the Outdoor Industry Association Economic Report, 2017. This also threatens the Bureau of Land Management’s (BLM) 10,000 plus employees, whose average salary is around $64,000 a year, per the BLM website. Both of these entities rely heavily on public land, national parks and monuments.
Trump’s attack on public land has spurred quite the movement to protect it. Along with Patagonia, hundreds of businesses, Native American tribes, and consumers have pledged support to America’s public land and the importance of the Antiquities Act. Patagonia started a twitter campaign that has resulted in 2.7 million responses since Monday.
As of Wednesday evening, Patagonia has officially filed a law suit against President trump citing an “extreme overreach in authority,” The Hill reports.
Patagonia Will Fight To Protect Public Land