SB Preme is a rising hyphy spitter out of Portland, OR that’s just let loose his late-night visuals for “Lo_Ki.” This is the second official release from SB Preme on streaming platforms. So naturally, it had to come with a high-energy visual offering. The MoneyOnMyMental CEO has been patiently grinding with his luxury brand and sharpening his bars for his imminent takeover. With the premiere of “Lo_Ki,” it’s apparent that Preme intends to keep rising in the rap game with fast-paced street anthems.
SB Preme left high school early to really put his nose to the grind with his art. He began dropping trap bangers online in 2015. If you take a look at his Soundcloud, you’ll see a handful of tracks he’s put out over the last couple of years that have solid plays. His first major breakthrough record was “Mobbin On The Low,” or MOTL, back in 2017. The driving production from Chicago’s own C-Sick under SB’s hard-hitting flow gave rise to his online popularity.
The video that SB Preme gives us for “Lo_Ki” is on some too lit vibes. It comes in on Preme picking up a few ladies and talking about shots of D’Usse with no chaser. You can already tell where the energy is heading as the beat drops. Following SB back to the crib, you find him turning up under red lights with the homies and his female friends while swigging off the bottle. The vibe is lit and you get the feeling that the Nikeboy is celebrating.
You can’t help but turn up yourself by the end of this flashy and energetic 2-minute flick directed by Santi da Shooter. The clicky high hats drive you forward while the simplistic, yet dark sample in the background rings in your ears. SB Preme’s lyrical content details him serving up realness to any opposition and living his lavish lifestyle. The guy is staying on his grind but still taking the time to celebrate. See how he’s living below and keep it locked for his next lit release.